EXODUS! ETISALAT Loses More Subscribers to MTN …The Saka’s Connection | Bizness Watch

EXODUS! ETISALAT Loses More Subscribers to MTN …The Saka’s Connection

That Afeez Oyetoro a.k.a. Saka ‘Ported’ from Etisalat to MTN, is no longer news, the real news making the round is the resultant effect of the porting and the controversies that is yet to abate. Biznesswatch.com checks gathered that since the Mobile Number Portability (MNP) was launched, over five million subscribers of the four Global System for Mobile  Communication (GSM) in the country have ported from one network to the other. Recall that prior to the introduction of the MNP, MTN has a market share of 49million subscribers, making it the clear leader in the industry. Followed by Globacom owned by Mike Adenuga with over 23million subscriber base, while Airtel Nigeria which is the second oldest telecoms company in Nigeria with well over 20million subcribers, and the lastest bride Etisalat with just 13million subscribers. The Nigerian Communications Commission (NCC) decided to introduce the MNP to boost service quality delivery in the sector.

Biznesswatch.com gathered that all has not been well with Etisalat since MTN snatched Saka as a lot of its subscribers have migrated to MTN. Our investigation also revealed that another network that was equally affected since the MNP was introduced is Airtel. You recall that only recently the Chief Executive Officer of Etisalat said that Saka will soon ‘port’ back to Etisalat, that we have not seen rather than Saka portingf back, the network is experiencing a huge exodus of its subscribers. If the information reaching biznesswatch.com is anything to go by, then there seems to be some trouble as we hear Etisalat has dragged MTN before the Advertising Practitioners Council of Nigeria (APCON). But what a lot of people following the whole development are saying is that Etisalat didn’t really have any binding contract with Saka, and that what MTN took advantage of, and this had paid off. From what we hear from an inside source, putting it mildly, over a million subscribers have migrated from Etisalat to MTN and Globacom since MNP was launched. When biznesswatch.com sampled the opinion of some subscribers, they all have one thing in common to say, which Etisalat should improve on their network and their coverage, because that is the edge MTN has over the other networks.

Story-Arthur Aghogho

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